Digital Marketing and Growth Manager Job at ARK Products, Columbia, SC

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  • ARK Products
  • Columbia, SC

Job Description

Were seeking a passionate creative and resultsoriented Digital Marketing and Growth Manager to drive our online growth across all channels. The ideal candidate will have a strong background in omnichannel digital marketing with a proven track record of developing and implementing successful growth initiatives to improve customer engagement brand awareness and overall sales. This is a hybrid position with the requirement to be able to be onsite at least 12 days per week in Columbia South Carolina.


Key Responsibilities:


  • Own and Drive Growth Strategy : Develop and execute ecommerce growth strategies across all channels to achieve and exceed business objectives.


  • Optimize Online Presence : Manage and enhance online product listings ensuring optimal SEO compelling content and successful ad placements.

  • Performance Analysis and Optimization : Analyze performance data identify trends and implement datadriven strategies to continually optimize results.

  • CrossFunctional Leadership : Collaborate with marketing customer service product development and other teams to ensure seamless execution of growth initiatives.

  • Customer Retention and Acquisition : Develop and execute customercentric strategies to boost satisfaction and loyalty of existing customers and attract new customers.


  • Special Partnerships: Identify develop and manage relationships with affiliates ambassadors influencers industry organizations and other strategic partnerships to amplify brand reach.


  • Industry Leadership : Stay ahead of industry trends monitor competitor digital activity and leverage emerging technologies to drive growth.


  • Sales Targets and Metrics : Establish and meet or exceed ambitious sales targets and performance metrics.

Requirements

Requirements:

  • Bachelors degree in Marketing Business Administration or a related field. Advanced degrees or certifications in ecommerce or digital marketing are a plus.
  • 35 years of experience in ecommerce management with a proven track record of driving significant online sales growth.
  • Deep knowledge of launching and expanding across ecommerce marketplaces like Amazon (global marketplaces) Target Walmart Meta Instagram TikTok BigCommerce etc.
  • Experience creating managing and driving decisions using multiple sources of data and analytics as well as business intelligence tools like PowerBI.
  • A forwardthinking approach to leveraging new technologies and trends in ecommerce.
  • Adaptability and willingness to take on diverse responsibilities.
  • Excellent writing editing and communication skills.
Requirements: Bachelor\'s degree in Marketing, Business Administration, or a related field. Advanced degrees or certifications in e-commerce or digital marketing are a plus. 3-5+ years of experience in e-commerce management with a proven track record of driving significant online sales growth. Deep knowledge of launching and expanding across ecommerce marketplaces like Amazon (global marketplaces), Target, Walmart, Meta, Instagram, TikTok, BigCommerce, etc. Experience creating, managing, and driving decisions using multiple sources of data and analytics as well as business intelligence tools like PowerBI. A forward-thinking approach to leveraging new technologies and trends in e-commerce. Adaptability and willingness to take on diverse responsibilities. Excellent writing, editing, and communication skills.

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